This fall, Echelon Design is partnering with EventCamp and traveling to Philadelphia to be a part of EventCamp East Coast. It’s an exciting opportunity that I’m eagerly anticipating as a growing member of the event community.
So why EventCamp and why now?
EventCamp is Groundbreaking
I have little doubt to the impact and magnitude that conferences like EventCamp have on the industry. In a little over a year, a community of event planners have been cultivated through online networks, planted with the minds, ideas and progression needed to adapt to changes in events and the environments around them.
This being the third such conference in less than a year shows that there is plenty of validation growing around these new ideas and their role as a foundation for new business and opportunities.
I have watched it happen.
Events are Sensitive
The world around us evolves daily and events consistently model the adaptation required for these changes. Between technology, finances, and business ethics, event planners need to understand their expanding role and also anticipate and prepare for the future.
Planners also bear a portion of responsibility to recognize the changing landscape of business and events and educate our clientele. Our clients rely on us for developing professional environments for business. Our understanding of shifts in communication tools, valued learning habits, and other strategies fall as undertones in the environments that we create.
Change begets Change
Like any industry, events have weaknesses along with their strengths. In order to change and fix these shortcomings, we must convene and recognize them, analyze them, and attack them. With change needed, we must also organize this shift within our own processes—but doing so with unification and a common goal is needed to send the right messages to the masses.
I’m truly proud to have Echelon Design be a part of an event that embraces and continues to push progressive ideas, shares them unconditionally, and executes them.
THAT is how you build an army and conquer the world.